Alfredo Häberli Design Development

The poetry of Design

June 24th 2022

Porsche, Germany

9:11 Magazin Marco Brinkmann

In the 9:11 magazine, the sports car manufacturer presents entertaining and interesting facts from the world of Porsche. The spectrum ranges from heritage topics to product presentations and background reports to gripping motorsport stories. The 9:11 magazine complements the Porsche customer magazine Christophorus. In this episode, Alfredo Häberli takes us on a discovery tour of his home on Lake Zurich. During a journey to his studio, we learn how the keywords poetry and precision are reflected in his design language – and what connects them to his private 1976 Porsche 911.

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