Alfredo Häberli Design Development

Stefan Ytterborn: Alfredo Häberli

January 1st 2002

Phaidon Press Inc., Great Britain

Spoon on page 176 - 179, Emilia Terragni

ISBN 0 7148 4251 6

Spoon is a definitive view of new product design, presenting the work of 100 exceptional designers who have emerged on an international platform as recently as the last five years: these are selected by 10 critics, designers and entrepreneurs who are universally respected for their informed opinion on the international contemporary design scene. 

This book provides provides a unique opportunity to explore a diverse collection of recent design projects: furniture, lighting, tools, utensils, high-tech products, machinery and so on. The designers are listed in alphabetical order, featuring two double-page spreads for each. Fresh, exemplary products are brought to life by sketches, drawings, computer renderings, model and prototypes that help to explain, together with the extensive captions, the process behind each project. 

Short analytical texts by the curators explains the designers' works and the characteristics that make their projects forward-looking and groundbreaking. Spoon also features, at the end of the book, 10 classic industrially manufactured product designs, chosen by the curators as best examples of the «good design». These classics are accompanied by the curators' respective explanations of their choice of designers and their concept of «good design».

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